How to use the Strategy on a page template

Start a board from it
Use this template opens a new Freero board with the Strategy on a page template on it (sign up free first). On a board you already have, open Templates in the toolbar and search for “Strategy on a page”.
Follow the instruction on the board
“If it doesn’t fit on the page, it isn’t a strategy yet. The "We stop" box is the one that shows you made real choices.”
Fill in each part
- Why we exist One sentence on the difference we make, and for whom.
- Where we compete Which customers, regions and needs we choose, and which we don’t.
- Why we win What we do better than the alternatives, that is hard to copy.
- Priorities this year Three, at most four, things that get the money and attention.
- How we measure it One number per priority, with a target.
- What we stop Work we will say no to, so the priorities can happen.
- Biggest risks What could knock this off course, and who watches it?
Bring your team and your agents
Invite people to the board or share a link, and work on it together live. The timer is in the top bar, private mode and voting in the board menu, and Claude or ChatGPT can join through Freero’s MCP server.

Work on it with an AI agent

Connect an assistant once and it works on the board with you, with your permissions: by default it reads and proposes, and people decide.

You ask: “Fill in the Strategy on a page board from these notes.”
What happens It reads the board, then proposes sticky notes for it. Nothing changes until someone on the board accepts them.
You ask: “Group what we wrote into themes and list the actions.”
What happens It proposes clusters with a title each and task cards for the actions, labelled with its name and yours.

PESTLE analysis
Scan the outside world in six lenses: political, economic, social, technological, legal and environmental forces that could affect you.
Scenario planning
Pick the two biggest uncertainties about the future, cross them, and describe the four worlds that result, so plans hold up in each.
Five competitive forces
How attractive is a market? Look at rivals, new entrants, substitutes and the bargaining power of buyers and suppliers.
Stakeholder map
Place everyone affected by a change by their influence and interest, then decide how closely to involve each group.
Growth options matrix
Four ways to grow: sell more of what you have, build new things for current customers, take what you have to new markets, or do both.
Issue tree
Break a big question into smaller ones that don’t overlap and together cover it, so a team can split the work and test each part.