How to use the Impact measurement framework template

Start a board from it
Use this template opens a new Freero board with the Impact measurement framework template on it (sign up free first). On a board you already have, open Templates in the toolbar and search for “Impact measurement framework”.
Follow the instruction on the board
“Start from outcomes, not activities. Only keep an indicator if someone will collect it and someone will act on it.”
Fill in each part
- Table Columns: Outcome · Indicator · Baseline · Target · Data source · How often
- Watch for Common traps when choosing indicators.
Bring your team and your agents
Invite people to the board or share a link, and work on it together live. The timer is in the top bar, private mode and voting in the board menu, and Claude or ChatGPT can join through Freero’s MCP server.

Work on it with an AI agent

Connect an assistant once and it works on the board with you, with your permissions: by default it reads and proposes, and people decide.

You ask: “Fill in the Impact measurement framework board from these notes.”
What happens It reads the board, then proposes sticky notes for it. Nothing changes until someone on the board accepts them.
You ask: “Group what we wrote into themes and list the actions.”
What happens It proposes clusters with a title each and task cards for the actions, labelled with its name and yours.

Theory of change
Show how your work leads to the change you want: from resources and activities to outputs, outcomes and long-term impact.
Logic model
Lay out a programme as resources, activities, outputs and outcomes in columns, with the assumptions that hold them together.
Advocacy campaign plan
Plan a campaign for a policy change: the ask, who decides, allies and opponents, messengers, tactics and the moments to act.
Competitor comparison
A table of you against alternatives on the criteria customers care about, plus takeaways.
Community needs assessment
Gather what a community says it needs, what already exists and where the gaps are, before deciding what to start.
SWOT analysis
Strengths, weaknesses, opportunities and threats, with a guiding question in each.