Sales and marketing template

Customer coverage model template

Decide how much attention each group of customers gets, from a named manager to self-service, and what each group can expect.

Free · Editable · Works with Claude and ChatGPT · Also in Strategy, Operations

Preview of the Customer coverage model template: its layout as it lands on the board
The template as it lands on your board, drawn from the template itself. Every part is editable.

How to use the Customer coverage model template

  1. Start a board from it

    Use this template opens a new Freero board with the Customer coverage model template on it (sign up free first). On a board you already have, open Templates in the toolbar and search for “Customer coverage model”.

  2. Follow the instruction on the board

    “Split customers by what they need, not only what they pay. Check the ratios against the team you really have before you promise anything.”

  3. Fill in each part

    • Named manager Who gets a dedicated person, and what do they get?
    • Pooled team Who shares a team, and how do they reach it?
    • Guided self-service Who is helped through emails, webinars and the product?
    • Moves between groups What moves a customer up or down?
  4. Bring your team and your agents

    Invite people to the board or share a link, and work on it together live. The timer is in the top bar, private mode and voting in the board menu, and Claude or ChatGPT can join through Freero’s MCP server.

Use this template

Work on it with an AI agent

Connect an assistant once and it works on the board with you, with your permissions: by default it reads and proposes, and people decide.

  1. You ask: “Fill in the Customer coverage model board from these notes.”

    What happens It reads the board, then proposes sticky notes for it. Nothing changes until someone on the board accepts them.

  2. You ask: “Group what we wrote into themes and list the actions.”

    What happens It proposes clusters with a title each and task cards for the actions, labelled with its name and yours.

Set it up for Claude, ChatGPT or any MCP client.

Bring your team and your agents to one board

Free to use, open source, and yours to host. No credit card, no seat count.